I used to think I was being productive.
My calendar was full. I was always busy. Emails, scheduling, invoicing, travel arrangements - I was on top of it all.
But then I did the math.
As a coach, my billable rate is $800 an hour. Some of my peers charge up to $1500 an hour.
And I was spending 20+ hours a week on... admin work.
That's $16,000 a week. Gone.
Not in revenue earned, but in potential revenue lost.
I was literally paying myself $500 an hour to do $20/hour tasks.
It hit me like a ton of bricks.
I was sabotaging my own success.
Every minute I spent on admin was a minute I wasn't:
❌ Serving clients
❌ Developing new skills
❌ Reading the latest research
❌ Building relationships
❌ Finding new clients
The tasks that actually grow my business and impact lives? I was pushing them aside for inbox zero.
It's like being a star quarterback and benching yourself to mow the field.
But here's the kicker:
Most coaches don't even realize they're doing this.
We're so used to wearing all the hats in our business that we don't stop to question if we should.
So I made a change.
I hired a Virtual Assistant.
At first, I was skeptical. Could someone else really handle these tasks? Would the quality suffer?
But I decided to test it out for a week.
The results shocked me.
Not only did my VA handle everything flawlessly, but I suddenly had 20 extra hours in my week.
20 hours to focus on what I do best in my unique zone: coaching, building relationships, writing thought leadership content and spending time with.
My productivity jumped. My stress plummeted. And my clients? They got a more focused, energized version of me.
It was a game-changer.
Now, I help other coaches make this same transformation.
Because here's the truth:
✅ Every hour you spend on admin is an hour you're not changing lives.
✅ It's an hour you're not growing your business.
✅ It's an hour you're paying yourself $800 to do $20 work.
So ask yourself:
How many $800 hours are you wasting each week?
And what could you achieve if you reclaimed that time?
If you're ready to stop the $800/hour leak in your coaching business, I have a free resource for you.
It's called "101 Things to Delegate to Your Virtual Assistant for Coaches."
This ebook will give you ideas on all the tasks you shouldn't be doing yourself.
Your coaching practice (and your bank account) will thank you.
Founder of Rekruuto
Serial entrepreneur, Certified EOS Implementer®, and creator of ESCAPE Formula. With 20+ years running multiple successful businesses, my mission is helping entrepreneurs delegate effectively, dominate their industries, and live better lives.
Start your 1-week trial with a world class virtual assistant
help@rekruuto.net