Job description · Marketing · Full-time
Social Media Manager job description
A social media manager plans, creates, publishes, and reports on content across your social channels. They build an audience with a consistent voice and turn engagement into traffic, leads, and sales.
Responsibilities
- Plan a monthly content calendar for each channel
- Write captions and create graphics and short videos from brand templates
- Publish and engage daily: comments, DMs, and community posts
- Repurpose long content into clips, carousels, and threads
- Track reach, engagement, and clicks and report monthly
- Monitor trends and competitors for timely ideas
Requirements
- Two or more years managing brand social accounts
- Strong caption writing in a consistent voice
- Basic design and short-form video editing
- Understands each platform's formats and algorithms
- Analytical about what to repeat and what to drop
Tools
- Meta Business Suite
- LinkedIn, Instagram, TikTok, and X
- Canva and CapCut
- Later, Buffer, or Hootsuite
What success looks like after 90 days
- A consistent posting cadence on every priority channel
- Monthly report with clear next experiments
- A repurposing system for long-form content
Screening questions
Ask these before you book an interview.
- Which accounts have you managed? Share links.
- What results did you deliver for one of them?
- Which tools do you use to plan and schedule?
- This is a full-time role working set hours each business day. Can you commit to that schedule?
Interview questions
- Turn this blog post into three posts for LinkedIn and Instagram.
- Engagement fell for two months. What do you investigate?
- How do you handle a negative comment in public?
- Which brand's social do you admire, and why?
Hiring tip
Ask for links to accounts the candidate actually ran, then check the posting history. Real portfolios beat mockups.
Social Media Manager hiring FAQ
What does a Social Media Manager do?
A social media manager plans, creates, publishes, and reports on content across your social channels. They build an audience with a consistent voice and turn engagement into traffic, leads, and sales. Day to day, the role covers work such as: plan a monthly content calendar for each channel, write captions and create graphics and short videos from brand templates, and publish and engage daily: comments, DMs, and community posts.
How much does it cost to hire a full-time Social Media Manager from the Philippines?
We place a full-time Social Media Manager from the Philippines for $1,800 a month. Every candidate passes our top 2% vetting, starts within 14 days, and comes with a 1-week trial backed by a replacement or refund. The price is a flat monthly rate for a dedicated full-time hire.
What skills should a Social Media Manager have?
Look for: two or more years managing brand social accounts, strong caption writing in a consistent voice, basic design and short-form video editing, and understands each platform's formats and algorithms. Common tools include Meta Business Suite, LinkedIn, Instagram, TikTok, and X, Canva and CapCut, and Later, Buffer, or Hootsuite.
What should a Social Media Manager achieve in the first 90 days?
A consistent posting cadence on every priority channel, monthly report with clear next experiments, and A repurposing system for long-form content.
Can I copy and edit this Social Media Manager job description?
Yes. Copy it with one click, edit it for your business, and post it anywhere. For a version built from your own task list, open it in our free job description generator, or book a strategy call and we will find the hire for you.
Want us to find your Social Media Manager?
We place a full-time Social Media Manager from the Philippines for $1,800 a month. Every candidate passes our top 2% vetting, starts within 14 days, and comes with a 1-week trial backed by a replacement or refund.