Job description · Sales and lead generation · Full-time
Cold Email Specialist job description
A cold email specialist runs outbound email campaigns that reach the inbox and get replies. They manage sending infrastructure, write and test sequences, and handle replies until a meeting is booked.
Responsibilities
- Set up and warm sending domains and inboxes; monitor deliverability
- Write personalized sequences for each segment and offer
- Run A/B tests on subject lines, openers, and calls to action
- Manage replies, objections, and meeting booking
- Keep suppression lists and compliance rules up to date
- Report weekly on sends, reply rate, and meetings booked
Requirements
- One or more years running cold email campaigns
- Sharp, concise persuasive writing
- Working knowledge of SPF, DKIM, DMARC, and warm-up
- Analytical about test results
- Respect for CAN-SPAM and opt-out rules
Tools
- Instantly, Smartlead, or lemlist
- Google Workspace
- Clay or Apollo
- HubSpot
What success looks like after 90 days
- Healthy deliverability across all sending inboxes
- Sequences documented with test results by segment
- A steady flow of positive replies handed to sales
Screening questions
Ask these before you book an interview.
- Which sending tools have you used?
- Explain SPF, DKIM, and DMARC in one sentence each.
- Share a cold email you wrote that worked.
- This is a full-time role working set hours each business day. Can you commit to that schedule?
Interview questions
- Reply rates dropped by half this week. How do you diagnose it?
- Write an opening line for a prospect using one fact from their website.
- How do you decide when to stop a sequence?
- How do you handle an angry reply?
Hiring tip
Ask to see the candidate's own test log from a past campaign. Specialists who keep test records improve your results every month.
Cold Email Specialist hiring FAQ
What does a Cold Email Specialist do?
A cold email specialist runs outbound email campaigns that reach the inbox and get replies. They manage sending infrastructure, write and test sequences, and handle replies until a meeting is booked. Day to day, the role covers work such as: set up and warm sending domains and inboxes; monitor deliverability, write personalized sequences for each segment and offer, and run A/B tests on subject lines, openers, and calls to action.
How much does it cost to hire a full-time Cold Email Specialist from the Philippines?
We place a full-time Cold Email Specialist from the Philippines for $1,800 a month. Every candidate passes our top 2% vetting, starts within 14 days, and comes with a 1-week trial backed by a replacement or refund. The price is a flat monthly rate for a dedicated full-time hire.
What skills should a Cold Email Specialist have?
Look for: one or more years running cold email campaigns, sharp, concise persuasive writing, working knowledge of SPF, DKIM, DMARC, and warm-up, and analytical about test results. Common tools include Instantly, Smartlead, or lemlist, Google Workspace, Clay or Apollo, and HubSpot.
What should a Cold Email Specialist achieve in the first 90 days?
Healthy deliverability across all sending inboxes, sequences documented with test results by segment, and A steady flow of positive replies handed to sales.
Can I copy and edit this Cold Email Specialist job description?
Yes. Copy it with one click, edit it for your business, and post it anywhere. For a version built from your own task list, open it in our free job description generator, or book a strategy call and we will find the hire for you.
Want us to find your Cold Email Specialist?
We place a full-time Cold Email Specialist from the Philippines for $1,800 a month. Every candidate passes our top 2% vetting, starts within 14 days, and comes with a 1-week trial backed by a replacement or refund.